What Does a Free Website Analyzer Actually Check for AI Visibility and Search Readiness
What the Website Analyzer Measures in the First Minute
The Website Analyzer is a free tool designed for business owners to assess how their website performs across factors that affect customer discovery. According to the tool, it grades sites in about 60 seconds on six categories: leads and conversion potential, Google visibility, mobile speed, AI search readiness, security and trust, and accessibility.
The analyzer scans the website's homepage, domain and hosting setup, crawler rules and sitemap, key pages, and mobile performance using Google's PageSpeed test. Each identified problem includes information about its impact and how to address it. The tool is built specifically for business owners rather than technical specialists, meaning it focuses on business outcomes rather than granular technical optimization.
How AI Readiness and Search Visibility Are Assessed
The Website Analyzer includes a specific grade for AI search readiness, which reflects how visible and accessible a site is to AI systems that generate answers. The tool checks sitemap structure and whether AI crawlers can access the site's content, factors that determine whether a website appears as a source in AI-generated responses from systems like ChatGPT or Google's AI features.
The search visibility grade examines factors that affect Google search rankings, though the specific weighting of individual signals is not detailed on the public page. The analyzer also assesses whether the site's architecture supports being featured in direct answers, which is relevant as AI systems increasingly pull from featured content.
M. Curtis McCoy also offers Answer Engine Optimization (AEO) Services as a separate offering for businesses wanting to optimize specifically for AI visibility and recommendation, including services focused on entity clarity and direct answer architecture.
Understanding the Complete Report and Its Cost
After the initial one minute analysis, users can request a Complete Report that provides deeper findings. The page indicates that the Complete Report is customized based on information about the business type, suggesting it tailors recommendations to the specific industry or service model.
However, the pricing for the Complete Report is not publicly listed on the analyzer page. Readers interested in the full report should visit mcurtismccoy.com/website-analyzer to inquire about availability and cost.
What Gets Checked and What Remains Private
The analyzer performs visible, technical checks: it crawls the homepage and key pages, reviews domain and hosting configurations, verifies sitemap presence, tests mobile speed through Google's own testing service, and checks security certificates and accessibility standards.
The specific algorithms or weightings used to generate each grade are not disclosed on the public page. This is typical for website analysis tools, as the exact formulas are usually proprietary. What matters for users is whether the problems identified are actionable, and the tool states that each issue includes guidance on how to fix it.
Who Benefits Most from This Tool
The Website Analyzer is most useful for business owners who want a quick snapshot of whether their website is losing customers due to technical or visibility issues. It's free to use and requires only entering a website address, making it accessible for anyone without technical expertise.
The tool works best as a starting point for understanding which areas need attention, rather than as a comprehensive audit or a replacement for detailed technical SEO analysis. Business owners can identify priority issues and decide whether to address them independently or seek professional optimization services.